Visual Marketing as Business strategy

Creating Visual Ads

Dunkin Donuts creates visually appealing advertisements to reach its target audience and effectively market its products through paid advertising (Gallant, 2014). Their ads can be seen in various places, such as television, social media, websites, and print media. The ads often feature bright colors, catchy phrases, and eye-catching visuals. Through these visuals, Dunkin Donuts can draw attention to its products and create a recognizable brand image associated with quality, convenience, and value (Gallant, 2014). The visuals also help emphasize their products' convenience and promote their loyalty program. By using visuals to create an attractive, memorable brand image, Dunkin Donuts has successfully marketed its products and made them a favorite worldwide (Agarwal, 2021).

Dunkin Donut Ad

References

Agarwal, V. (2021, August 3). Dunkin Donuts Marketing Strategy: Making Their Donuts favorite Worldwide! MarqueEx. https://marqueex.com/dunkin-donuts-marketing-strategy-making-their-donuts-favourite-worldwide/

Dunkin’: Enjoy the Original • Ads of the World^TM | Part of The Clio Network.(Image). Ads of the World^TM. https://www.adsoftheworld.com/campaigns/enjoy-the-original

Dunkin Donuts AD by UniqueSanity on DeviantArt. (2014, June 29). DeviantArt.(Image) https://www.deviantart.com/uniquesanity/art/Dunkin-Donuts-AD-464444254

Gallant, P. (2014, June 14). How Dunkin’ Has Marketed Itself to Number One in the World of Donuts | The Better Blog. Media Shower. https://mediashower.com/blog/how-dunkin-has-marketed-itself-in-the-world-of-donuts/